Significant design experience includes Art Direction, Graphic Design in both print and web design.
Winner of several design projects in Havana, Cuba, for most innovative design.
2017 – Present
Vincench Visual Studio, Miami, FL.
Creative - Art Director
2017 – Present
The Black Dot Agency, Miami, FL.
Worked on multiple editorial projects, developed concepts, and designed the layout and graphics for magazines, brochures, catalogs, labels, and ads for different clients Delta Apparel, Outer Stuff, ALGY, Dallas Market Center, Luxury Life Magazine, Wings, Water & Wheels Magazine. Supported the studio in creating promotion materials including website, logos, promotional presentation PowerPoint, business cards, branding system.
05/2018 to 04/2020
Royal Media Partner, Miami Beach, FL
I am working in a union of the media team, creating and designing layouts for books, magazines, maps, incentives programs for sales, marketing communications for the cruiser market -Royal Caribbean and Silverseas.
10/2010 to 03/2017
Marketlogic, Miami, FL.
As Art Director, he brings over 15 years of experience in various visual communications fields, including corporate identity, advertising, editorial, stands, packaging, web, and interactive design.
At MarketLogic, his role is diverse, working in advertising campaigns for different clients, from creative ideas to graphic design and production. He has played a crucial role in developing innovative campaigns, incentive programs, and collateral materials for clients such as AOC, MasterCard, Hyundai Mobile, NEORIS, Transitions, Coca Cola, General Electric, Samsung, ConAgra Foods, Rubbermaid, LG, Nature Valley, Epson, Symantec, and VMware.
01/2009 - to 02/2008
WILAEN, Wireless Latin Entertainment, Miami, FL.
We created corporate images, including videos, brochures, newsletters, banners, logos, stationery, widgets, etc. Creation and development of the corporate website and various promotional and ancillary websites.
03/2008 to 01/2009
Spic & Proud Studio, Miami, FL.
Art Director / Graphic and Web Designer
Directed and implemented a broad range of revenue-generating design projects from concept to launch. Designed logos, stationery, brochures, packaging, cigar rings and boxes, posters, catalogs, multimedia, and websites.
02/2006 to 02/2008
The H Magazine. Havana, Cuba.
I created and designed a magazine website. The H Magazine is a guide about the lifestyle and culture of Havana. Single-handedly designed magazine layout and worked with the editorial staff from concept to print.
10/2002 to 02/2006
Citmatel (Leading Enterprise in Information Technology and Digital Services) Havana, Cuba.
Graphic & Multimedia Designer
Conceptualization and design of interactive multimedia projects, from cultural to scientific topics.
01/1999 to 10/2002
Coral Ad Agency, Havana, Cuba.
Worked with the creative team to conceptualize and develop several projects and campaigns in the tourism industry. Oversaw and designed corporate image, ads, brochures, catalogs, flyers, billboards, stands, publicity campaigns, and multimedia.
Bachelors Degree: Major: Graphic Design - 1998. Industrial Design Institute, Havana, Cuba.
Professor of Painting and Drawing - 1990. Professional School of Fine Arts, Holguin, Cuba.
Theory and Practice of Digital Design - 2002. Professor Carlos Scolari (University VIZ, Barcelona). University of Havana, Cuba.
Computer Graphic Design in QuarkXpress - 1999. Coral Ad Agency, Havana, Cuba.
Environments: Mac & PC; CSS; HTML Tools: Adobe Creative Suite.